<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>True North Weekly</title><description>Every Wednesday, the True North crew breaks down the week in Bitcoin treasury strategy, structured finance, digital credit instruments, and macro. From balance sheets to basis trades, this is investment-grade analysis for allocators, treasurers, and high-conviction investors.</description><link>https://tnorth.com/</link><item><title>We&apos;re So (Buy)Back</title><link>https://tnorth.com/shows/true-north-weekly/we-re-so-buy-back/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/we-re-so-buy-back/</guid><description>Bitcoin and Strategy rip higher as the crew breaks down the Treasury’s bond-buyback announcement, the market’s reaction, and what improving liquidity could mean for Bitcoin, MSTR, and the broader digital-credit ecosystem. The conversation moves through Strategy’s strengthening balance sheet, rising USD reserves, falling net leverage, and the way a higher Bitcoin price changes the credit profile of STRC and the rest of the preferred stack. The group also examines MSTR’s surge in trading activity, the potential to rebuild Bitcoin holdings and repurchase securities, and the longer-term path toward using Bitcoin as institutional-grade collateral. From there, the discussion turns to Nvidia-backed AI infrastructure financing, GPU depreciation and underwriting risk, Strategy’s convertible debt mechanics, STRC issuance, MSTR buyback optionality, and the tradeoffs facing common shareholders when mNAV expands. The episode closes with BlackRock’s BITA covered-call ETF, the possibility of Strategy reaching one million Bitcoin, the upcoming Jackson Hole speech and Fed meeting, and what a durable Bitcoin rally could unlock across capital markets. This episode is for informational and educational purposes only and is not investment, tax, or legal advice.</description><pubDate>Wed, 19 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Why Strategy&apos;s Balance Sheet Became a Blackhole</title><link>https://tnorth.com/shows/true-north-weekly/why-strategy-s-balance-sheet-became-a-blackhole/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/why-strategy-s-balance-sheet-became-a-blackhole/</guid><description>The crew takes apart the capital structure behind Strategy’s expanding Bitcoin balance sheet: the week’s common-stock issuance, Bitcoin sale, STRC repurchase, cash-reserve build, and the argument that a liquid, divisible BTC reserve changes how investors should think about funding preferred dividends. From there, the conversation moves through net leverage, refinancing optionality, the emerging digital credit stack, and the contrast between financing appreciating Bitcoin collateral and financing rapidly depreciating GPU infrastructure. The group also examines the potential implications of MSCI’s proposed screening methodology for digital-asset treasury companies, discusses preferred-share capital allocation across STRC, STRF, STRK, and STRD, and closes with a candid conversation about BIP 110, a possible fork, market process, and the work required to bring longer-duration institutional capital into Bitcoin-backed credit. This episode is for informational and educational purposes only and is not investment, tax, or legal advice.</description><pubDate>Wed, 12 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Randomness &amp; Probability 101</title><link>https://tnorth.com/shows/true-north-weekly/randomness-probability-101/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/randomness-probability-101/</guid><description>The crew breaks down the Coldcard security failure and the custody wake-up call it created across Bitcoin, examining compromised seed entropy, emergency wallet migrations, exposed public keys, multisig setups, hardware-wallet trust, and the privacy consequences of consolidating funds through KYC platforms. They then turn to MSTR and Strategy’s updated balance sheet, including its Bitcoin sale, growing USD reserve, convertible debt, dividend coverage, STRC repurchases, and the evolving credit quality of digital credit. From there, they introduce True North’s new seed-phrase tools to visualize SHA-256, brute-force probabilities, key-space scale, and each investor’s relative “slice” of Bitcoin before closing with corporate custody, sovereignty, reinsurance opportunities, and the BIP-110 game theory unfolding between miners and nodes.</description><pubDate>Wed, 05 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Architecture of Value</title><link>https://tnorth.com/shows/true-north-weekly/architecture-of-value/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/architecture-of-value/</guid><description>The crew opens with MSTR balance sheet Update (cash raised, Bitcoin holdings), MSTR credit Quality, and Comparing balance sheet companies. They dig into Algorithmic trading impact (Automation, arbitrage, capital flows), SATA vs. STRC arbitrage, and preferred instruments pair trading. The conversation turns to institutional investor Feedback (credit quality, market concerns), options market analysis, and STRC volatility &amp; Future. From there they work through MSTR Future strategy, Bitcoin BIP 110 Activation, and Probabilistic BIP 110 Outcome. The crew closes with final thoughts on Bitcoin forks and portfolio changes.</description><pubDate>Wed, 22 Jul 2026 00:00:00 GMT</pubDate></item><item><title>MSTR Sells Bitcoin to Fund Dividend</title><link>https://tnorth.com/shows/true-north-weekly/mstr-sells-bitcoin-to-fund-dividend/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/mstr-sells-bitcoin-to-fund-dividend/</guid><description>The crew unpacks Strategy&apos;s Q2 2026 balance sheet management — why MSTR sold Bitcoin to fund the dividend, how the market read the sales, and the share buybacks running alongside them as preferred equity bottomed. They walk through STRC&apos;s performance and liquidity, dig into the Q2 financials — Bitcoin growth, debt reduction, interest coverage — and the convertible put dates that frame equity dilution risk, then zoom out to first principles: what capital actually is, Bitcoin&apos;s role as digital capital, and capital versus currency on the road to hyperbitcoinization. The crew closes on Bitcoin-backed loans and the lender&apos;s dilemma, the developing Bitcoin yield curve and credit spreads, and a summer crab market heading into Q3.</description><pubDate>Wed, 08 Jul 2026 00:00:00 GMT</pubDate></item><item><title>The Stress Test</title><link>https://tnorth.com/shows/true-north-weekly/the-stress-test/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-stress-test/</guid><description>The crew puts Strategy&apos;s new capital framework through its paces — unpacking the USD reserve policy behind MSTR&apos;s cash liquidity, what credit and equity investors each need from it, and how the credit market is evolving from high-yield ETFs to pension gaps. They dig into the new STRC dividend and buyback policies, how the market read MSTR&apos;s Bitcoin sales, and the BTC monetization program funding reserves and dividend payments, then stress-test the balance sheet itself — leverage ratio, the Bitcoin price floor, and why clear communication around monetization carries psychological weight. The crew closes on securitized products, market leverage, and the opportunity hiding in a bear market.</description><pubDate>Wed, 01 Jul 2026 00:00:00 GMT</pubDate></item><item><title>The Long Game</title><link>https://tnorth.com/shows/true-north-weekly/the-long-game/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-long-game/</guid><description>The crew settles in for the long game — sizing up Bitcoin and MSTR&apos;s latest volatility, stress-testing Strategy&apos;s balance sheet and dividend coverage, and weighing MSTR&apos;s amplified beta against institutional hedging. They set Bitcoin&apos;s four-year CAGR and shortening drawdowns against a shifting macro backdrop of IPOs, bond raises, and gold outflows, then turn to the volatility running through digital credit across STRC and SATA, the Basel-era regulation taking shape around it, and the BIP-110 game theory pitting miners against nodes.</description><pubDate>Wed, 24 Jun 2026 00:00:00 GMT</pubDate></item><item><title>The Launch Pad</title><link>https://tnorth.com/shows/true-north-weekly/the-launch-pad/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-launch-pad/</guid><description>The crew works through the STRC selloff — what MSTR&apos;s cash-reserve reduction means for capital structure, dividend coverage, and debt reduction, and how an issuer can steady STRC&apos;s price while the market reprices it as a Bitcoin derivative. They weigh STRC&apos;s yield against its volatility and trading volume, then turn to the wave of AI and IPO capital (SpaceX and the tech giants), what AI&apos;s marginal-cost dynamics and shifting pricing models mean for Bitcoin&apos;s narrative, and the case for Bitcoin as savings technology with digital credit as the bridge to adoption. A live Q&amp;A closes on STRC dividend confidence, treasury-company outperformance, OTC Bitcoin execution, and the latest STRC FUD.</description><pubDate>Wed, 17 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Strategy Sells Bitcoin, so what? w/ Adam Livingston</title><link>https://tnorth.com/shows/true-north-weekly/strategy-sells-bitcoin-so-what-w-adam-livingston/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/strategy-sells-bitcoin-so-what-w-adam-livingston/</guid><description>The crew is joined by Adam Livingston to steelman the Strategy-is-selling-Bitcoin FUD — stress-testing MSTR&apos;s dividend coverage through Bitcoin drawdowns, dissecting STRC&apos;s credit quality against bank preferreds, and tracing how amplified Bitcoin and capital-market access fund the preferred stack. They zoom out to Bitcoin&apos;s evolution from reserve asset to settlement layer and why digital credit is becoming a yield-bearing monetary alternative.</description><pubDate>Wed, 03 Jun 2026 00:00:00 GMT</pubDate></item><item><title>The New Regime</title><link>https://tnorth.com/shows/true-north-weekly/the-new-regime/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-new-regime/</guid><description>The crew on Strategy&apos;s convertible-retirement playbook, the AI memory trade through Micron and high-bandwidth memory, Warsh and the Fed&apos;s new regime navigating debt spirals and treasury-demand erosion, and how digital credit demand grows as the dollar base layer comes under pressure.</description><pubDate>Wed, 27 May 2026 00:00:00 GMT</pubDate></item><item><title>Reimagining Money</title><link>https://tnorth.com/shows/true-north-weekly/reimagining-money/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/reimagining-money/</guid><description>The crew on STRC&apos;s payout cadence and ex-dividend liquidity dynamics, Bitcoin amplification theory through preferred-equity leverage, and the rise of Bitcoin credit markets eclipsing spot BTC — plus AI capital rotation, a Strategic Bitcoin Reserve, and how shareholder voting may shape the next wave of digital credit.</description><pubDate>Thu, 21 May 2026 00:00:00 GMT</pubDate></item><item><title>The World Has Changed...</title><link>https://tnorth.com/shows/true-north-weekly/the-world-has-changed/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-world-has-changed/</guid><description>The crew unpacks Strategy&apos;s daily-dividend SATA launch and how dividend frequency reshapes stablecoin arbitrage and DRIP compounding, credit-risk modeling for perpetual yields, the Coffeezilla x Jeff Walton debate, leveraged carry trades and liquidity centralization in digital credit, IPOs as Bitcoin risk-transfer vehicles, and how the Clarity Act is accelerating Bitcoin capital markets.</description><pubDate>Thu, 14 May 2026 00:00:00 GMT</pubDate></item><item><title>Credit Quality Accelerating</title><link>https://tnorth.com/shows/true-north-weekly/credit-quality-accelerating/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/credit-quality-accelerating/</guid><description>The crew unpacks Strategy&apos;s earnings reaction, the rationale behind selling Bitcoin to fund preferred dividends and retire convertible debt, how deeper Bitcoin liquidity is amplifying credit arbitrage and mNAV mechanics, and the digital credit expansion reshaping debt markets through DeFi tranching and instruments with indirect Bitcoin exposure.</description><pubDate>Thu, 07 May 2026 00:00:00 GMT</pubDate></item><item><title>The Dividend Machine</title><link>https://tnorth.com/shows/true-north-weekly/the-dividend-machine/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-dividend-machine/</guid><description>The crew breaks down Strategy&apos;s shift to semi-monthly STRC dividends, walks through the balance sheet flywheel and mNAV premium funding capital raises, traces the path toward credit-rating receptivity through structured tranching, and explores how capital rotates from equity profits into yield-bearing digital credit instruments.</description><pubDate>Thu, 23 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Calling The Shot</title><link>https://tnorth.com/shows/true-north-weekly/calling-the-shot/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/calling-the-shot/</guid><description>The crew unpacks STRC&apos;s arbitrage setup and the capital-markets shift toward digital credit, billion-scale liquidity perspective and the balance-sheet flywheel, debasement math and leverage-risk analysis, issuance constraints and mNAV allocation strategy across rate regimes, and the Coffeezilla x Bankless media-narrative debate.</description><pubDate>Tue, 14 Apr 2026 00:00:00 GMT</pubDate></item><item><title>MSTR Can Buy More BTC Than Sellers Can Sell</title><link>https://tnorth.com/shows/true-north-weekly/mstr-can-buy-more-btc-than-sellers-can-sell/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/mstr-can-buy-more-btc-than-sellers-can-sell/</guid><description>The crew analyzes STRC&apos;s liquidity and yield structure, breaks down algorithmic arbitrage flows, examines digital credit&apos;s hybrid capital thesis, models MSTR&apos;s demand engine under rate cuts, and compares the full capital stack across STRC, STRF, and STRK.</description><pubDate>Wed, 08 Apr 2026 00:00:00 GMT</pubDate></item><item><title>The Mechanics of Capital and Digital Credit</title><link>https://tnorth.com/shows/true-north-weekly/the-mechanics-of-capital-and-digital-credit/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-mechanics-of-capital-and-digital-credit/</guid><description>The crew breaks down the Federal Reserve&apos;s latest moves, the Sharpe Ratio and its implications for Bitcoin treasury strategy, the fundamental purpose of equity, and how capital structures are evolving in the digital credit era.</description><pubDate>Thu, 02 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Beneath The Surface, A System In Motion</title><link>https://tnorth.com/shows/true-north-weekly/beneath-the-surface-a-system-in-motion/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/beneath-the-surface-a-system-in-motion/</guid><description>Bitcoin, digital credit, and capital markets collide. The crew covers STRC arbitrage, yield strategies, credit risk, AI disruption, and Bitcoin&apos;s path to institutional adoption and balance sheet dominance.</description><pubDate>Thu, 26 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Waiting For The World To Catch Up</title><link>https://tnorth.com/shows/true-north-weekly/waiting-for-the-world-to-catch-up/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/waiting-for-the-world-to-catch-up/</guid><description>Explore how institutional flows, leverage, and digital credit are reshaping markets, driving Bitcoin demand, and setting up a massive capital reallocation with the True North team.</description><pubDate>Thu, 19 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Is The Tide Turning?</title><link>https://tnorth.com/shows/true-north-weekly/is-the-tide-turning/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/is-the-tide-turning/</guid><description>A deep dive into Bitcoin’s evolving capital markets, covering digital credit, private credit risks, institutional adoption, and the financial innovations shaping the future of money, markets, and technology.</description><pubDate>Thu, 12 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Signals From True North Live</title><link>https://tnorth.com/shows/true-north-weekly/signals-from-true-north-live/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/signals-from-true-north-live/</guid><description>The crew opens with True North event insights (global investors discuss Bitcoin credit innovation), Bitcoin credit flywheel, and credit risk mispricing. They dig into policy catalysts (regulatory shifts supporting Bitcoin adoption), bond market disruption, and Bitcoin analytics tools. The conversation turns to institutional STRC demand (desks and buyers driving issuance), digital equity model, and monetary debasement hedge. From there they work through STRC adoption curve, banking infrastructure shift, and control system debate.</description><pubDate>Thu, 05 Mar 2026 00:00:00 GMT</pubDate></item><item><title>The Quiet Accumulation</title><link>https://tnorth.com/shows/true-north-weekly/the-quiet-accumulation/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-quiet-accumulation/</guid><description>The crew dives dive into Strategy’s capital structure, rising BTC per share, AI-driven disruption, and regulatory momentum that is brewing. Th team breaks down digital credit strength, supply math, and why this cycle may be structurally different.</description><pubDate>Thu, 19 Feb 2026 00:00:00 GMT</pubDate></item><item><title>Weathering The Storm</title><link>https://tnorth.com/shows/true-north-weekly/weathering-the-storm/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/weathering-the-storm/</guid><description>We break down Strategy’s capital structure, mNAV, leverage, and the emerging digital credit markets. Learn more about how institutional capital actually moves in Bitcoin an how to think about risk in this marketplace.</description><pubDate>Wed, 11 Feb 2026 00:00:00 GMT</pubDate></item><item><title>Margin Isn&apos;t Calling!</title><link>https://tnorth.com/shows/true-north-weekly/margin-isnt-calling/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/margin-isnt-calling/</guid><description>A deep dive into Bitcoin’s drawdown, macro liquidity, and why this cycle differs. We break down capital structure, leverage myths, margin-call fears, treasury concentration, short-risk asymmetry, and how convex balance sheets create explosive upside.</description><pubDate>Wed, 04 Feb 2026 00:00:00 GMT</pubDate></item><item><title>What is Credit Risk?</title><link>https://tnorth.com/shows/true-north-weekly/what-is-credit-risk/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/what-is-credit-risk/</guid><description>The group does a deep dive into Bitcoin credit risk, preferred equity, leverage, and mNAV. Covers MSTR balance sheet math, metals vs Bitcoin flows, Tether reserves, credit models, macro signals, liquidity, and risk/reward across cycles.</description><pubDate>Wed, 28 Jan 2026 00:00:00 GMT</pubDate></item><item><title>Up to Par</title><link>https://tnorth.com/shows/true-north-weekly/up-to-par/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/up-to-par/</guid><description>The crew discusses Bitcoin, digital credit, and MSTR&apos;s capital structure. Analysis on leverage, mNAV, yield curve control and macro deficits, plus Ray Dalio&apos;s gold vs Bitcoin view and why credit drives demand.</description><pubDate>Wed, 21 Jan 2026 00:00:00 GMT</pubDate></item><item><title>Bitcoin Did This</title><link>https://tnorth.com/shows/true-north-weekly/bitcoin-did-this/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/bitcoin-did-this/</guid><description>Deep into MSTR capital structure, preferred equity, mNAV, and leverage. Digital credit, the power of balance sheet compounding, risk management, and why Bitcoin-backed capital markets may reshape investing.</description><pubDate>Wed, 14 Jan 2026 00:00:00 GMT</pubDate></item><item><title>New Year, The Bottom&apos;s In</title><link>https://tnorth.com/shows/true-north-weekly/new-year-the-bottoms-in/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/new-year-the-bottoms-in/</guid><description>The crew does a deep dive into Bitcoin treasury strategy, mNAV, leverage, and capital structure. The discussion includes a healthy debate about ATM issuance, liquidity, credit, and short risk, then zooms out to macro shocks, pensions, and Bitcoin&apos;s role in capital allocation.</description><pubDate>Wed, 07 Jan 2026 00:00:00 GMT</pubDate></item><item><title>Bear is for Building</title><link>https://tnorth.com/shows/true-north-weekly/bear-is-for-building/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/bear-is-for-building/</guid><description>This week the crew highlights their experience at Bitcoin MENA, status of sovereign adoption, balance sheet leverage, mNAV, digital credit, AI capital shifts, and why patient capital wins when price disconnects from value.</description><pubDate>Wed, 17 Dec 2025 00:00:00 GMT</pubDate></item><item><title>High Powered Digital Money</title><link>https://tnorth.com/shows/true-north-weekly/high-powered-digital-money/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/high-powered-digital-money/</guid><description>The crew does a deep dive into Bitcoin markets, macro signals, credit cycles, and capital structure. Breaking down trend data, EPS thresholds, leverage, mNAV, Fed policy, and why Bitcoin sits at the center of the next liquidity cycle.</description><pubDate>Wed, 10 Dec 2025 00:00:00 GMT</pubDate></item><item><title>The Capital Fortress</title><link>https://tnorth.com/shows/true-north-weekly/the-capital-fortress/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-capital-fortress/</guid><description>The crew covers the recent news on the USD reserves, preferreds, mNAV, leverage, credit markets, solvency ratios, macro stress, and why Strategy&apos;s balance sheet strengthens despite volatility.</description><pubDate>Wed, 03 Dec 2025 00:00:00 GMT</pubDate></item><item><title>And Then They Fight You</title><link>https://tnorth.com/shows/true-north-weekly/and-then-they-fight-you/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/and-then-they-fight-you/</guid><description>The team hosts an early call on Wednesday to address the latest digital credit and BTC treasury catalysts. Highlights include MSCI index, JP Morgan structured notes, MNAV math, capital structure engineering, and the growing shift toward institutional Bitcoin adoption and treasury allocation.</description><pubDate>Wed, 26 Nov 2025 00:00:00 GMT</pubDate></item><item><title>The Revolution of Digital Credit</title><link>https://tnorth.com/shows/true-north-weekly/the-revolution-of-digital-credit/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-revolution-of-digital-credit/</guid><description>The crew opens with Bitcoin strategy archetypes, digital credit instruments, and liquidity crunch. They dig into narrative following price, shorting costs &amp; carry with transparency, and spot ETF accumulation. The conversation turns to dividend math with BTC, selling loans vs credit, and Bitcoin as monetary ledger. From there they work through private markets tokenization, Stretch as spendable credit, and world balance sheet on BTC.</description><pubDate>Wed, 19 Nov 2025 00:00:00 GMT</pubDate></item><item><title>2026 the Year of Digital Credit</title><link>https://tnorth.com/shows/true-north-weekly/2026-the-year-of-digital-credit/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/2026-the-year-of-digital-credit/</guid><description>How Bitcoin, preferred equity, and digital credit products like $STRC and $SATA are reshaping yield, capital structure, and macro finance. Grain and the Dans walk through the latest macro deck and digital credit evolution.</description><pubDate>Wed, 12 Nov 2025 00:00:00 GMT</pubDate></item><item><title>Rate My Stock / Risk of Credit</title><link>https://tnorth.com/shows/true-north-weekly/rate-my-stock-risk-of-credit/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/rate-my-stock-risk-of-credit/</guid><description>This episode breaks down return of capital investing, credit ratings, risk underwriting, and structured yield products - framed around macro signals, mNAV, capital allocation, and long-term value.</description><pubDate>Wed, 29 Oct 2025 00:00:00 GMT</pubDate></item><item><title>Pref Analysis / Deep Dive</title><link>https://tnorth.com/shows/true-north-weekly/pref-analysis-deep-dive/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/pref-analysis-deep-dive/</guid><description>The crew explores Bitcoin as corporate capital, synthetic yield, and how it’s driving in ovation in the credit markets. From mNAV to macro risk models, this episode highlights the process of building a balance sheet in a market that is build in a choric climate.</description><pubDate>Wed, 22 Oct 2025 00:00:00 GMT</pubDate></item><item><title>What is Credit with special guest Adam Livingston</title><link>https://tnorth.com/shows/true-north-weekly/what-is-credit-with-special-guest-adam-livingston/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/what-is-credit-with-special-guest-adam-livingston/</guid><description>The crew does a deep dive into credit markets, bond risk, and capital structure with special guest Adam Livingston. Covering Strategy, Ford, disruption risk, mNAV, liquidity, and why BTC is emerging as the prime collateral asset.</description><pubDate>Wed, 08 Oct 2025 00:00:00 GMT</pubDate></item><item><title>MSTR Uptober</title><link>https://tnorth.com/shows/true-north-weekly/mstr-uptober/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/mstr-uptober/</guid><description>The group dives deep into Bitcoin investing, capital allocation, risk management, and leverage. They explore mNAV, treasury plays, macro signals, and why fixed income products are reshaping long-term portfolios.</description><pubDate>Wed, 01 Oct 2025 00:00:00 GMT</pubDate></item><item><title>Chapter 2: Full Sail Ahead</title><link>https://tnorth.com/shows/true-north-weekly/chapter-2-full-sail-ahead/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/chapter-2-full-sail-ahead/</guid><description>This episode kicks off with the news tied to the Strive acquisition and the push to maintain authenticity. The rest of the discussion highlights all the bews in Bitcoin Treasury space in the last 3 weeks.</description><pubDate>Wed, 24 Sep 2025 00:00:00 GMT</pubDate></item><item><title>No days off</title><link>https://tnorth.com/shows/true-north-weekly/no-days-off/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/no-days-off/</guid><description>Soleil and Dan break down Strategy&apos;s credit stack, BTC accumulation strategy, preferreds, rate risk, and AI macro themes. Topics include Strike, Strife, Stretch, MSTR mNAV, BTC vs gold, and Fed policy.</description><pubDate>Wed, 27 Aug 2025 00:00:00 GMT</pubDate></item><item><title>Navigating the Storm</title><link>https://tnorth.com/shows/true-north-weekly/navigating-the-storm/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/navigating-the-storm/</guid><description>A sharp look into Bitcoin-backed finance, misunderstood leverage, market shakeups, and the future of MSTR. Big money, bold moves, and a masterclass in navigating financial storms.</description><pubDate>Wed, 20 Aug 2025 00:00:00 GMT</pubDate></item><item><title>Building a Digital Empire</title><link>https://tnorth.com/shows/true-north-weekly/building-a-digital-empire/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/building-a-digital-empire/</guid><description>The True North crew dives deep into this transformational period. Segments include MSTR valuation, leverage risks, liquidation prefs, and BTC’s future as digital capital.</description><pubDate>Wed, 13 Aug 2025 00:00:00 GMT</pubDate></item><item><title>The iPhone moment</title><link>https://tnorth.com/shows/true-north-weekly/the-iphone-moment/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-iphone-moment/</guid><description>The crew talks Q2 earnings call, Bitcoin-backed investing, the creation of the BTC yield curve, AI disruption, and rising instituional adoption.</description><pubDate>Wed, 06 Aug 2025 00:00:00 GMT</pubDate></item><item><title>STRC&apos;ing the limits</title><link>https://tnorth.com/shows/true-north-weekly/strcing-the-limits/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/strcing-the-limits/</guid><description>The crew unpacks the power of leverage, BTC-backed yield products, and capital market evolution being built atop the Bitcoin base layer. From earnings catalysts to collateral innovation, this episode traces the threads of MSTR&apos;s next financial chapter.</description><pubDate>Wed, 23 Jul 2025 00:00:00 GMT</pubDate></item><item><title>Inject the Bitcoin Volatility Virus</title><link>https://tnorth.com/shows/true-north-weekly/inject-the-bitcoin-volatility-virus/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/inject-the-bitcoin-volatility-virus/</guid><description>The crew discusses how MSTR is transforming corporate finance by holding permeant, digital capital on the balqnce sheet. This episode breaks down Strategy’s evolving playbook, institutional adoption, leverage, and why Bitcoin is becoming oxygen for forward-looking companies.</description><pubDate>Wed, 16 Jul 2025 00:00:00 GMT</pubDate></item><item><title>Everything&apos;s Computer... Credit</title><link>https://tnorth.com/shows/true-north-weekly/everythings-computer-credit/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/everythings-computer-credit/</guid><description>The crew does a deep dive into Strategy’s capital stack, leverage, and preferred instruments like Strike, Strife and Stride—exploring risk, credit, and how institutional capital is recognizing the tue credit worthiness of a treasury powered by Bitcoin.</description><pubDate>Wed, 09 Jul 2025 00:00:00 GMT</pubDate></item><item><title>Wall Street Digital Gold Rush</title><link>https://tnorth.com/shows/true-north-weekly/wall-street-digital-gold-rush/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/wall-street-digital-gold-rush/</guid><description>Led by Captain Solei, the crew dives deep into Bitcoin treasury strategies, convertible notes, market sentiment, and global investment dynamics from the U.S. to Japan. An all-access breakdown of how BTC-backed corporate finance is evolving across continents.</description><pubDate>Wed, 25 Jun 2025 00:00:00 GMT</pubDate></item><item><title>Power of Collateral</title><link>https://tnorth.com/shows/true-north-weekly/power-of-collateral/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/power-of-collateral/</guid><description>True North episode 30: In this episode the crew dives deep into leverage, MSTR’s balance sheet, BTC-backed yield, and market psychology—plus how treasury companies are evolving and why Bitcoin...</description><pubDate>Wed, 18 Jun 2025 00:00:00 GMT</pubDate></item><item><title>Fishing for the Fixed Income</title><link>https://tnorth.com/shows/true-north-weekly/fishing-for-the-fixed-income/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/fishing-for-the-fixed-income/</guid><description>True North episode 29: The crew does a deep dive into MSTR&apos;s leverage and the future outlook! Also included – Stride IPO insights, Bitcoin volatility, BTC yield projections, S&amp;P 500 potential,...</description><pubDate>Wed, 11 Jun 2025 00:00:00 GMT</pubDate></item><item><title>$STRDing toward BTC Fixed Income</title><link>https://tnorth.com/shows/true-north-weekly/strding-toward-btc-fixed-income/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/strding-toward-btc-fixed-income/</guid><description>True North episode 28: In this episode the crew breaks down MSTR’s capital stack, Saylor&apos;s latest fixed income product creations, leverage analysis, and how digital yield products could reshape...</description><pubDate>Wed, 04 Jun 2025 00:00:00 GMT</pubDate></item><item><title>BTC Opportunity Cost EVERYWHERE</title><link>https://tnorth.com/shows/true-north-weekly/btc-opportunity-cost-everywhere/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/btc-opportunity-cost-everywhere/</guid><description>The crew dives deep into the institutional adoption of Bitcoin globally. Tune in to hear more about MetaPlanet, MSTR, Bitcoin treasuries, market sentiment, and why 2025 could be the breakout year for Bitcoin-aligned equities and cooperative finance.</description><pubDate>Wed, 21 May 2025 00:00:00 GMT</pubDate></item><item><title>Capital Gravity Converging &amp; Teeth Scarcity</title><link>https://tnorth.com/shows/true-north-weekly/capital-gravity-converging-and-teeth-scarcity/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/capital-gravity-converging-and-teeth-scarcity/</guid><description>The crew does a deep dive into MSTR, Bitcoin leverage, $STRK, and S&amp;P 500 dynamics. Special guest LaDoger add his perspective on the behind-the-scenes from the True North event.</description><pubDate>Wed, 14 May 2025 00:00:00 GMT</pubDate></item><item><title>T&apos;was the night before earnings</title><link>https://tnorth.com/shows/true-north-weekly/twas-the-night-before-earnings/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/twas-the-night-before-earnings/</guid><description>True North Episode 25: The team dives into market trends, an MSTR Q1 earnings preview, and insights from the recent Bitcoin for Corporations event hosted by Bitwise.</description><pubDate>Wed, 30 Apr 2025 00:00:00 GMT</pubDate></item><item><title>The Bitcoin Orchestra</title><link>https://tnorth.com/shows/true-north-weekly/the-bitcoin-orchestra/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-bitcoin-orchestra/</guid><description>True North Episode 24: Deep dive into Strategy&apos;s securitized BTC financial products, covered calls, market cycles, and how AI and macro trends are shaping the future of Bitcoin and investing.</description><pubDate>Wed, 16 Apr 2025 00:00:00 GMT</pubDate></item><item><title>On/Off/On/Off/On/Off</title><link>https://tnorth.com/shows/true-north-weekly/on-off-on-off-on-off/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/on-off-on-off-on-off/</guid><description>Jeff Park joins the True North crew to break down market volatility, tariff impact, options market and derivatives, income products, and why Bitcoin and Strategy remain key players in today&apos;s financial landscape.</description><pubDate>Wed, 09 Apr 2025 00:00:00 GMT</pubDate></item><item><title>Liberation Day Chess</title><link>https://tnorth.com/shows/true-north-weekly/liberation-day-chess/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/liberation-day-chess/</guid><description>True North Episode 22: Featuring the rollout of the NEW True North website, the crew breaks down MSTR&apos;s latest BTC buys, provides details on the upcoming True North event, shares AI insights,...</description><pubDate>Wed, 02 Apr 2025 00:00:00 GMT</pubDate></item><item><title>If You Build It, They Will Come</title><link>https://tnorth.com/shows/true-north-weekly/if-you-build-it-they-will-come/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/if-you-build-it-they-will-come/</guid><description>The crew covers Bitcoin adoption catalysts, Strategy&apos;s capital structure evolution, convertible debt mechanics, GameStop&apos;s potential Bitcoin strategy, and the upcoming True North event.</description><pubDate>Wed, 26 Mar 2025 00:00:00 GMT</pubDate></item><item><title>Weeks When Decades Happen</title><link>https://tnorth.com/shows/true-north-weekly/weeks-when-decades-happen/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/weeks-when-decades-happen/</guid><description>True North Episode 20: The crew explores economic signals, government debt, Bitcoin bonds, Strike’s $21B ATM, and Strategy&apos;s evolving role in the financial landscape.</description><pubDate>Wed, 12 Mar 2025 00:00:00 GMT</pubDate></item><item><title>Volatility’s Return &amp; Bitcoin Treasuries</title><link>https://tnorth.com/shows/true-north-weekly/volatility-s-return-and-bitcoin-treasuries/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/volatility-s-return-and-bitcoin-treasuries/</guid><description>True North Episode 19: The crew dives into Bitcoin’s volatility, Strategy&apos;s Bitcoin playbook, Bitcoin Investor Week takeaways, institutional adoption, political developments, market trends, and...</description><pubDate>Wed, 05 Mar 2025 00:00:00 GMT</pubDate></item><item><title>Convertibles on Deck</title><link>https://tnorth.com/shows/true-north-weekly/convertibles-on-deck/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/convertibles-on-deck/</guid><description>The crew breaks down convertible bond mechanics, MSTR&apos;s latest debt offering strategy, S&amp;P 500 inclusion probability, and how preferred stock structures are reshaping Bitcoin corporate finance.</description><pubDate>Wed, 19 Feb 2025 00:00:00 GMT</pubDate></item><item><title>Give Me a Lever Long Enough</title><link>https://tnorth.com/shows/true-north-weekly/give-me-a-lever-long-enough/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/give-me-a-lever-long-enough/</guid><description>True North Episode 17: The crew explores Bitcoin’s role in macroeconomics, inflation, Strategy&apos;s leverage ratios, S&amp;P 500 inclusion, market volatility, and the impact of Federal Reserve policy...</description><pubDate>Wed, 12 Feb 2025 00:00:00 GMT</pubDate></item><item><title>Strategy₿ Q4 &apos;24 Earnings Call</title><link>https://tnorth.com/shows/true-north-weekly/strategyb-q4-24-earnings-call/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/strategyb-q4-24-earnings-call/</guid><description>The crew reflects on Strategy₿&apos;s Q4 earnings call. Topics include the rebrand, Bitcoin strategy, leverage, and market impact. Key insights include debt management, investor sentiment, and future growth.</description><pubDate>Wed, 05 Feb 2025 00:00:00 GMT</pubDate></item><item><title>Financial Engineering 101</title><link>https://tnorth.com/shows/true-north-weekly/financial-engineering-101/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/financial-engineering-101/</guid><description>True North Episode 15: The crew explores MicroStrategy’s financial strategies, Bitcoin treasury management, preferred stock offering, and market trends.</description><pubDate>Wed, 29 Jan 2025 00:00:00 GMT</pubDate></item><item><title>Have Space Suit, Will Travel</title><link>https://tnorth.com/shows/true-north-weekly/have-space-suit-will-travel/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/have-space-suit-will-travel/</guid><description>True North Episode 14: The crew covers BTC adoption, market catalysts, corporate strategies, AI integration, meme coins, NFT trends, MicroStrategy’s financial maneuvers, insights on government...</description><pubDate>Wed, 22 Jan 2025 00:00:00 GMT</pubDate></item><item><title>Week of Jan 17 Expiration</title><link>https://tnorth.com/shows/true-north-weekly/week-of-jan-17-expiration/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/week-of-jan-17-expiration/</guid><description>The crew hits on Q4 earnings expectations, investment insights, regulatory changes, and future predictions. Highlights include the January 17 option expiration, nation-state Bitcoin reserves, vote to increase authorized share count and MicroStrategy’s growth trajectory.</description><pubDate>Thu, 16 Jan 2025 00:00:00 GMT</pubDate></item><item><title>New Year, Same Business</title><link>https://tnorth.com/shows/true-north-weekly/new-year-same-business/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/new-year-same-business/</guid><description>True North Episode 12: The True North crew explores 2025 market outlook, MicroStrategy’s evolving Bitcoin strategy, catalysts like S&amp;P 500 inclusion, options trading insights, and the evolving...</description><pubDate>Wed, 08 Jan 2025 00:00:00 GMT</pubDate></item><item><title>Let’s Talk About Leverage</title><link>https://tnorth.com/shows/true-north-weekly/let-s-talk-about-leverage/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/let-s-talk-about-leverage/</guid><description>True North Episode 11: Discover insights on MicroStrategy’s leverage strategy, Bitcoin accumulation, market catalysts, QQQ index inclusion, and fair value accounting.</description><pubDate>Wed, 18 Dec 2024 00:00:00 GMT</pubDate></item><item><title>The Most Hated Rally in Finance</title><link>https://tnorth.com/shows/true-north-weekly/the-most-hated-rally-in-finance/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/the-most-hated-rally-in-finance/</guid><description>Explore MicroStrategy’s growth, QQQ inclusion, quantum computing’s impact, and economic insights. Dive into key catalysts, corporate adoption, NAV analysis, and ETF dynamics in this packed episode of MicroStrategy True North.</description><pubDate>Wed, 11 Dec 2024 00:00:00 GMT</pubDate></item><item><title>Financial Leverage &amp; Bear Sightings</title><link>https://tnorth.com/shows/true-north-weekly/financial-leverage-and-bear-sightings/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/financial-leverage-and-bear-sightings/</guid><description>True North Episode 9: The crew does a deep dive into MicroStrategy’s financial leverage, Bitcoin surpassing $100K, bear classifications, community growth, and upcoming market catalysts.</description><pubDate>Wed, 04 Dec 2024 00:00:00 GMT</pubDate></item><item><title>Thanksgiving Week</title><link>https://tnorth.com/shows/true-north-weekly/thanksgiving-week/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/thanksgiving-week/</guid><description>True North Episode 8: The crew covers MicroStrategy’s 55K Bitcoin buy, volatility, ETF dynamics, Bitcoin dominance, and catalysts like QQQ inclusion.</description><pubDate>Mon, 25 Nov 2024 00:00:00 GMT</pubDate></item><item><title>Bitcoin, Bonds and Breakthroughs</title><link>https://tnorth.com/shows/true-north-weekly/bitcoin-bonds-and-breakthroughs/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/bitcoin-bonds-and-breakthroughs/</guid><description>True North Episode 7: The crew discusses the $2.6B convertible debt offering, Bitcoin adoption, profit strategies, market dynamics, valuation models, long-term investing, tax strategies,...</description><pubDate>Wed, 20 Nov 2024 00:00:00 GMT</pubDate></item><item><title>MSTR&apos;s Bold BTC Bet</title><link>https://tnorth.com/shows/true-north-weekly/mstrs-bold-btc-bet/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/mstrs-bold-btc-bet/</guid><description>True North Episode 6: The crew discusses MSTR&apos;s rapid BTC acquisitions, convertible debt, market cap growth, bold predictions for corporate and nation-state adoption, market shifts, and the...</description><pubDate>Mon, 18 Nov 2024 00:00:00 GMT</pubDate></item><item><title>Volatility is Vitality</title><link>https://tnorth.com/shows/true-north-weekly/volatility-is-vitality/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/volatility-is-vitality/</guid><description>The crew reflects on MicroStrategy&apos;s $300+ price. Additional topics include Key catalysts, market volatility, Bitcoin’s surge, Insights on ATM activity, nation-state FOMO, options strategies, and risk management.</description><pubDate>Wed, 13 Nov 2024 00:00:00 GMT</pubDate></item><item><title>MSTR &amp; BTC Highs</title><link>https://tnorth.com/shows/true-north-weekly/mstr-and-btc-highs/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/mstr-and-btc-highs/</guid><description>True North Episode 4: The crew discusses Bitcoin&apos;s all-time high, with speculation on nation-state buying and MicroStrategy’s playbook driving market shifts.</description><pubDate>Mon, 11 Nov 2024 00:00:00 GMT</pubDate></item><item><title>Post Election Discussion</title><link>https://tnorth.com/shows/true-north-weekly/post-election-discussion/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/post-election-discussion/</guid><description>True North Episode 3: The crew covers post-election impacts, Bitcoin catalysts, Q3 earnings, ETF inclusion, macroeconomic trends, Bitcoin adoption strategies, and future projections for MSTR and...</description><pubDate>Wed, 06 Nov 2024 00:00:00 GMT</pubDate></item><item><title>Q3 Earnings in Review</title><link>https://tnorth.com/shows/true-north-weekly/q3-earnings-in-review/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/q3-earnings-in-review/</guid><description>The crew reviews MicroStrategy&apos;s Q3 earnings, covering record-setting performance, Bitcoin accumulation milestones, market dynamics, and key upcoming catalysts.</description><pubDate>Wed, 30 Oct 2024 00:00:00 GMT</pubDate></item><item><title>Navigating MSTR and BTC</title><link>https://tnorth.com/shows/true-north-weekly/navigating-mstr-and-btc/</link><guid isPermaLink="true">https://tnorth.com/shows/true-north-weekly/navigating-mstr-and-btc/</guid><description>True North Episode 1: The crew reviews MicroStrategy&apos;s rise, Bitcoin adoption, market insights, and future catalysts in this debut episode of &quot;True North.&quot; Also includes in-depth analysis, and...</description><pubDate>Wed, 23 Oct 2024 00:00:00 GMT</pubDate></item></channel></rss>